Why Won't They Pay Me What I'm Worth - Rodney Koop

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 'Why Won't They Pay Me What I'm Worth.'

Putting the profit into a service company requires understanding why people won't pay you what you're worth. Your price is your power and cash is King. In home services like plumbing, electrical, heating and air, pest control, carpet cleaning, roofing, siding or whatever you do can be not only profitable, but pleasant for you and your customer. After 20 years of trying to get a technician to sell an upsell in the home, Rodney Koop finally found the solution. Sell them exactly “how” they already buy every day. Amazon, Best Buy, Home Depot. Don't they make it look easy? I'll show you their secret and on the way, show you a business model that actually works every day.

Cash is king and every service company should have stacks of it by the end of each year. If not you need this book.

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